Customer Relationship Management
Authority Software’s CRM suite goes beyond basic management of contacts. Instead, the platform collects, manages and assimilates information from interactions between the customer and the marketing, sales, service and support organizations of your company.
Today’s consumer unlimited access to targeted offers from your competitors by way of mobile devices and social networks, and understanding your customer, their buying patterns and the history of their relationship with your company is critical to your company’s continued, sustainable growth
In addition to its ability to support your business one transaction at a time, the CRM solution is supported by a comprehensive business intelligence engine used for static reporting as well as dashboard views of real time performance.
The powerful CRM suite leverages its flexible architecture to rapidly customize solutions that offer critical customer information from a single data repository accessible to internal and remote parties.
- Delivers a “single view of the customer” for use during real-time transactions and long-term customer lifecycle
- Collects information from any and all disparate systems, regardless of quantity or complexity of original data sources
- Eliminates issues from inconsistent data that resides in various application silos throughout an organization
- Uses built-in knowledgebase
- Provides custom branched logic scripts to interactions
